What the California Consumer Privacy Act Means for Marketers and Marketing

Just a month after the EU General Data Protection Regulation became effective, California enacted the Consumer Privacy Act of 2018, which has caused almost as much concern among organizations doing business there. Given the size of the state’s population and economy, a huge number of both domestic and international companies will be covered by the law when it becomes effective on January 1, 2020. What the CCPA Requires The CCPA includes several requirements that will be familiar to those still enjoying the obligations of the… more

The Likelihood of Company Executives Being Fired Post-Data Breach – It Isn't Pretty

In April 2018, Verizon released the 11th edition of its Data Breach Investigations Report. As usual, the Verizon DBIR contained interesting data points culled from more than 53,000 incidents and 2,216 confirmed data breaches. It won’t come as a surprise to many to learn that outside agents were responsible for the majority (73%) of cyberattacks in 2017. What may be surprising, though – and is undoubtedly disconcerting – is the assertion that internal actors (i.e., employees and contractors) were behind 28% of data breaches, with financial gain and… more